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A Delicious Cup Of Coffee With A Very Positive Footprint

In Partnership with Ethical Bean Coffee

We talked to Mikella from GA about Ethical Bean Coffee and here’s what she had to say:

Q
Why were you looking forward to trying this blend?

A
I love trying new coffee! In addition, we've recently made a shift in our household to consider the ethics of our grocery purchases. Coffee is an industry that has historically exploited workers and producers. So reading that this product is Fair Trade was also important to me.
Q
Thoughts on Ethical Bean’s support of farming communities?

A
Fair Trade is, quite simply, tremendously important to me when it comes to coffee. I actually know an individual in the coffee industry who discussed with me the importance of companies investing in the communities rather than exploiting them. Coffee is grown in some of the poorest nations and often large companies will exploit that for cheap labor and land. To hear that Ethical Bean pays prices that build communities up, makes me proud to have bought it and makes me more likely to buy it again. As a teacher, the fact that they help provide education makes me proud as well.
Q
Your take on environmentally-friendly companies like theirs?

A
As we all know, carbon emissions are destroying the environment and leading to climate change which negatively impacts at-risk communities disproportionately. I feel that it would be hypocritical to say you are a truly ethical company while simultaneously destroying the planet. For this reason, I am happy to hear that Ethical Bean has thought through their impact on communities beyond simply financial factors. This makes me more likely to purchase again.
Q
Why would you recommend Ethical Bean Coffee?

A
Obviously the health component is an excellent selling point (organic), but I feel that the ethics and morality of a company are always more impactful to me. I would encourage friends to buy this product because it creates jobs and improves the life for affected communities.
Ethical Bean is not only delicious, but comes from truly conscientious individuals. It's possible for a product to be good and do good simultaneously.

Ethical Bean Coffee

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