I love having a jet black hair style. I am medium dark skin, so black hair is a signature to me. I typically dye my hair black once a year.

I feel that Clairol Natural Instincts is a brand that has been around for a long time and is known for its quality. The price was a lot cheaper than going to the salon. Also, I had a coupon which brought the price down even more.

I like cream more than liquid because I make a mess when dyeing my hair. I have never used a powder formula, but I like a thicker hair dye to ensure I cover the exact areas I want. Cream is definitely the best way to color my hair.

I have naturally thick and coarse hair, so I have to be careful of the chemicals I use. Clairol Natural Instincts being ammonia and paraben free is definitely a benefit because it ensures my hair won't be damaged any more than it is. Also, it ensures I will purchase this product again in the future.